Chair: Diane Walsh, Global Vice Chair of the GGI BDM Practice Group
Guest Speaker: Chris Cocca

Building a Strong Business Development (Sales) Funnel

This webinar will cover how to think differently about building and maintaining a successful business development funnel and pipeline:

Elements of the business development funnel and how the "sales math" works.
Business development activities that are crucial to success.
How to consistently fill the top of the funnel with the right leads and referrals.
How to increase deal conversation and save time in business development.
AI/Technology ideas to drive efficiency.

About the Speaker

Chris Cocca is the President of Strategic Sales, founded in 2017. He is a former CPA and started his career in accounting and finance, but soon found his passion for business development and helping accounting and professional services firms grow. Chris has been a sales leader of small, mid size and fortune 500 companies for over 25 years.

Chris’ Evergrowth process is designed for firms that face a lack of quality growth and are struggling to find a balance between business development and client work. Evergrowth is a business development process that turns accounting and professional services firms into rainmakers. The core elements of this process provide a systematic approach that will transform the organization into a culture of business development that consistently grows, gains market share and meets the changing needs of their clients.

Chris is a licensed advisor in Salesxceleration, which is the largest group of Fractional Sales Leaders in the world. Chris is a 4 time winner of the prestigious President's Club award. He is also a certified RAIN Group sales trainer. Chris resides in New Market, Maryland.

Oleksandr Kyfak

Managing Partner, Attorney-at-Law, Honorary Consul of the Federal Republic of Germany in the South of Ukraine

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